[Moonshot Commons] Marketing/Business Development (with 6 specific tracks)
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Moonshot Commons
Moonshot Commons
Moonshot Com mons 登月工坊是一个科技创客社区，由来自芝加哥大学、瓦萨学院、宾大、帕森设计学院、浙大等院校以及科技公司 Meta 的 Gen Z 工程师于 2021 年初成立，致力于为世界范围内的 Web3 或泛科技开发者及创业者搭建一个更包容的创业沙盒。
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Market Research&Analytics Track
- Conduct market research to identify trends, market needs, and competitive landscapes, providing insights to guide marketing strategies.
- Analyze data from various sources to generate reports and presentations outlining key findings and actionable recommendations.
PR & Content Marketing Track
- Leverage AI-powered tools such as ChatGPT, JasperAI, and Bard to create compelling content for Medium, Mirror, and other platforms in alignment with our brand guide.
- Develop and execute PR strategies to enhance brand visibility, manage relationships with media outlets, and pitch to top-tier traditional and Web3 media outlets such as TechCrunch, Bloomberg, Forbes, CoinDesk, CoinTelegraph, and Blockworks.
Community & Social Media Track
- Design a social media and community building strategy and monitor metrics to optimize
- Manage cross-platform social media accounts, curate content calendars, and foster community growth and brand awareness
Product Marketing & User Discovery Track
- Propose and implement user beta testing strategy, gather feedback through town halls and discovery calls, and communicate insights to cross functional teams for product development
- Develop promotional materials based on target personas, user journey mapping, and market analytical materials; Propose and implement Web3 viral marketing strategies and tactics end-to-end post-product launch.
SEO Optimization Track
- Build and execute SEO strategies for onpage and off-page optimization to enhance organic search rankings and drive website traffic
- Dive deep into keyword research and selection, identifying opportunities for content optimization (including meta tags, headers, URLs, and internal linking structures ) and targeting high-converting organic traffic.
- (Optional) Implement technical SEO enhancements, such as XML sitemaps, robots.txt, canonical tags, and structured data markup, to improve crawlability and indexability.
Video & Podcast Editing Track
- Video and audio editing, including mixing, editing, and post-production
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